17+ years · 200+ HVAC clients · Call (604) 632-4959 · Ali@Sedighi.ca
FAQ

Common questions, straight answers.

Most HVAC contractors ask the same questions when they're shopping for a marketing partner. Here are ours.

How is your agency different from a generic marketing agency?

We work exclusively with HVAC contractors. We don't take plumbers, roofers, or e-commerce clients. That focus means every tactic in our playbook has been tested on heating and cooling businesses — and we know exactly what works for HVAC seasonality, unit economics, and buyer journey.

Do you work with HVAC contractors outside BC and Ontario?

Yes — we have active clients in Alberta, Quebec, Manitoba, and Nova Scotia. Our deepest concentration is BC and Ontario but our playbook works across all of Canada.

What's a realistic timeline to see results?

Paid ads (Google, Meta, LSA): leads within 7–14 days. SEO: meaningful local-pack movement at 60–90 days, top-3 rankings at 4–6 months. Website rebuilds: 4–8 weeks. Business consulting compounds quarter over quarter.

Do I need a new website?

Not always. We audit your current site first. If it has good bones — fast loading, modern design, schema markup — we work with it. If it's hurting your other marketing, we'll tell you and recommend a rebuild.

Will I own my website, ad accounts, and tracking?

Yes — fully. Your Google Ads account, Meta Business Manager, Google Analytics, website code, and domain stay in your name. We're a partner, not a gatekeeper.

What does pricing actually include?

All our plans are flat monthly fees that include strategy, execution, and reporting. Ad spend is separate (you pay Google/Meta directly). No setup fees, no surprise invoices, no padded line items.

Who actually does the work?

Senior strategists, performance marketers, HVAC-specialist writers, and engineers. Not offshore junior account managers. You get direct access to Ali Sedighi's strategy team.

Can I cancel anytime?

Yes — month-to-month, 30-day notice. We never use long-term contracts. We earn your business every month.

Do you work with HVAC franchises?

Yes — we have experience with both independent contractors and multi-location franchises. Our Elite plan includes white-label reporting for franchise systems.

How do you measure success?

Booked jobs and revenue, not impressions. Every campaign is set up with call tracking, offline conversion import, and CRM integration so we can attribute marketing spend to actual revenue.

Do you help with the business side too, not just marketing?

Yes — our Business Consulting service includes pricing strategy, financial systems, team structure, and exit planning. Ali Sedighi (MBA) leads the consulting practice with senior strategists.

Is there a free trial?

We offer a free 30-minute strategy consultation. Some clients also start with a paid one-month audit ($497) before committing to a monthly plan.

📞Call Ali Email
Sarah from Toronto just booked a free audit